Opening a coffee shop is exciting…and overwhelming. Between finding the perfect location, choosing your espresso machine, designing your space, hiring staff, and getting your permits in order, it’s easy to push the food menu to the bottom of the list.
But here’s the truth: if you wait to think about breakfast until after you open, you’re already losing sales.
From day one, customers will decide if you’re “just a coffee shop” or a place they can rely on for both coffee and breakfast. If you don’t have food, they’ll go somewhere else—and you might lose them for good.
When a new customer walks through your door, you have a small window to make a lasting impression.
Food—especially grab-and-go breakfast—signals that you’re a complete stop, not a half-stop.
Adding a $6–$8 breakfast item to a $4 coffee instantly doubles your ticket size. That’s not wishful thinking—it’s exactly what happens when shops add a grab-and-go program like ours.
Coffee wakes people up. Breakfast fuels their day. Put the two together, and you’ve got a loyal, high-spending customer.
Launching with heat-and-eat wholesale breakfast burritos is one of the smartest moves you can make:
Adding food later means you’ve already trained your customers to think of you as a “coffee only” shop.
Considering it?
Qualified shops (coffee or other!) can request a sample case so you can see exactly how easy it is to add high-quality breakfast burritos to your shop.
About Dis Burrito:
Dis Burrito is a wholesale provider of premium, ready-to-eat breakfast burritos made with high-quality ingredients. Perfect for bars, cafes, and venues, Dis Burrito offers a convenient, tasty solution for businesses looking to satisfy customers' cravings while boosting revenue. Whether it's a grab-and-go option or a late-night menu item, Dis Burrito is the perfect addition to any food service operation. To learn more about how Dis Burrito can transform your menu and increase profits, visit disburrito.com.